New Food and Beverage Product Launches, July 11 – 15 

Photo: Sweet Loren’s

This week’s roundup features several cool beverages to beat the summer heat, a low-sugar cookie dough, and new-and-improved plant-based bacon. 

Naked Juice: Naked Antioxidants Mighty Berry

Photo: Naked Juice

Naked Juice unveiled its latest product — Naked Antioxidants Mighty Berry — to support immune function.

Mighty Berry contains no added sugar or preservatives, and is an excellent source of immune-boosting vitamins A, C, and E. The new beverage is also gluten-free, kosher, and non-GMO.

Aptean Food and Beverage Symposium

Consumers can purchase a 15.2 oz bottle at grocery retailers for a suggested price of $3.29.

Flow: Vitamin-Infused Water

Photo: Flow Beverage Corp.

Flow Beverage Corp. just released its Flow Vitamin-Infused Water product line in three varieties — Cherry, Citrus, and Elderberry. 

The new beverage line is made with organic certified ingredients, contains 120% of the daily recommended daily value of vitamin C, and is an excellent source of zinc. It also contains zero calories, no sugar, and no preservatives.

Flow Vitamin-Infused Water is available at over 100 Fred Meyer locations, as well as direct to consumers in the U.S.

Tropicana: Island-Inspired Beverages

Photo: Tropicana

Tropicana recently launched two new island-inspired beverages — Tropicana Premium Drinks Peachy Pineapple Paradise and Tropicana Premium Drinks Piña Colada.

Both new products are available at grocery retailers in 52 oz. bottles. Piña Colada is also available in a 12 oz. single-serve size.

Sweet Loren’s: Less Sugar Cookie Dough

Photo: Sweet Loren’s

Sweet Loren’s announced new additions to its line of cookie dough products — Less Sugar Cookie Dough in Chocolate Chunk and Sugar varieties.

With just 6 grams of sugar per serving, the new cookie dough has 40% less sugar than leading national brands without containing any sugar substitutes or artificial sweeteners. The pre-portioned cookie dough bakes in minutes and is plant-based, dairy free, Certified Gluten Free and Vegan, Non-GMO Project Verified, Kosher Pareve, and free from the top 14 allergens.

With a suggested retail price of $5.99 to $6.99 per package, Less Sugar Cookie Dough is available in the refrigerated section at Publix locations and will roll out to other North American retailers in the coming months.

Hooray Foods: Plant-based Bacon

Photos: Hooray Foods

Hooray Foods is launching an updated version of its plant-based bacon to improve nutritional value and create a product that more closely resembles the taste and texture of pork bacon. 

The AWESOMER bacon is created with the company’s evolved proprietary emulsion forming technology and contains 65% fewer calories, 75% less fat, and 40% less sodium than pork bacon.

Hooray Foods’ latest product is now available in grocery stores nationwide.

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