New Food and Beverage Product Launches, August 15 – 19

Photo: Banza

From superfood cereal to shelf-stable smoothies, here are some of the food and beverage products launching this week. 

Purely Elizabeth: Superfood Cereal 

Photo: Purely Elizabeth

Purely Elizabeth introduced its new Superfood Cereal with Vitamin D, in Honey Peanut Butter and Vanilla Blueberry Almond flavors. 

The new better-for-you cereal is made with superfoods (chia, quinoa, and amaranth) and whole foods (fruits, nuts, and seeds). It’s sweetened with sustainability sourced coconut sugar and does not contain artificial flavors. 

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Superfood Cereal is certified gluten-free and Non-GMO Project Verified. Each serving contains 6 grams of fiber and is an excellent source of Vitamin D3.

Both varieties are available on Purely Elizabeth’s website, priced at $6.99 per box, and at Whole Foods Market nationwide.

Banza: Masterpiece’zas

Photo: Banza

Banza recently announced a new pizza kit called Banza Masterpiece’zas.

The kit aims to help picky eaters eat healthy by tapping into their imaginations and allowing them to turn pizza into a work of art. The “art supplies” for both vegan and vegetarian kits include: 

  • Banza’s chickpea-based pizzas
  • Fresh, pre-sliced vegetables from Farmer’s Fridge
  • Tupperware® Deco Pens to fill up with sauce or dressing
  • Tiny Bites scissors to slice the pizza
  • Gotham Greens Vegan Pesto 
  • Burlap & Barrel oregano

The kits are available on Banza’s website, with 50% of the sales donated to Whole Kids Foundation.

Phyll: Ready-to-Drink Smoothies

Photo: Phyll

Phyll just launched its shelf-stable, ready-to-drink fruit and greens smoothies in Greenfest, Mixed Berry, and Chocolate varieties. 

Each smoothie contains three servings of fruits and veggies, 15 grams of plant-based protein, and no added sugars or sweeteners. The smoothie has a long shelf life without refrigeration, thanks to the brand’s trademarked Clean-Pressed process.

Priced at $29.99 for a pack of six, 11 oz. containers, the new smoothies are available for purchase through Phyll’s website.

Little Leaf Farms: Sweet Baby Butter Leaf Lettuce

Photo: Little Leaf Farms

Little Leaf Farms unveiled its latest variety of lettuce with a sweet flavor and crispy texture — Sweet Baby Butter Leaf. 

The new variety is sustainably grown in Little Leaf Farms’ hydroponic greenhouse without pesticides, herbicides, or fungicides. Since it’s seeded, harvested, and packaged hands-free, it doesn’t require washing. And the lettuce is delivered to grocery stores within 24 hours of harvesting.

Sweet Baby Butter Leaf is available in 4 oz. packages at retailers across New England. Later in the year, it will also be distributed throughout the Northeast.